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Category Archives: AI
Is OpenAI’s ChatGPT-5 the AI upgrade you’ve been waiti...
GPT-5 brings big upgrades — and new questions. Here’s what matters for real estate professionals, digital marketer Jessi Healey writes.
Mortgage lenders are turning to AI to play in the big ...
Rocket Mortgage and UWM are counting on AI to help them scale their businesses as mortgage rates fall. Small and mid-size lenders don’t want to be left behind.
New course gives agents cutting-edge consumer, design ...
Better Homes and Gardens Real Estate’s new course helps real estate agents leverage cutting-edge consumer and home design trends to upgrade their marketing.
How real estate pros can thrive beyond the MLS in the ...
Marketing expert Molly McKinley shares how savvy agents are building sustainable competitive advantages through integrated digital marketing.
Tidalwave and Bevri.ai launch agentic AI for mortgage ...
Mortgage technology startup leveraging integrations with Fannie Mae, Freddie Mac and ICE Mortgage Technology to grow its stable of clients — which now include NEXA Mortgage.
Defying conventional wisdom, UWM grows mortgage refis
While rival Rocket Mortgage seeks to boost refis by becoming largest U.S. loan servicer, UWM CEO Mat Ishbia says AI, competitive pricing will help mortgage brokers compete for borrowers.
Las Vegas real estate pro finds pig’s head in mail aft...
A letter that accompanied the bloodied animal head sent to Agrippa CEO Blake Owens asserted that “‘AI’ is not going to replace brokers,” in a sign that it was likely sent by a broker who feels threatened by the new technology.
Tell us about the tech you can’t live without: Pulse
From the portal you swear by to your favorite social media channel, tell us what tech is essential for the way you run your real estate business.
How to 10X every real estate conference you attend usi...
You don’t need more ideas. You need a system that makes your ideas work for you. Amy Stockberger offers a framework and prompts for following up on conference season with the help of AI.
Stop using AI as a Google substitute. Do this instead
Agents who use AI will replace those who don’t, but how do you use it the right way? Digital marketing expert Colin Hull shares strategies to help you leverage the productivity potential.