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Category Archives: Marketing
7 end-of-summer marketing ideas to spark fall momentum
The end of summer can be one of the best times to reignite your marketing and reconnect with your community. Coach Darryl Davis shows you how.
Team Huddle: How this team blends longevity and innova...
Learn how Jennifer Mills Klatt’s Home Discovery Team stays focused and aligned with Melanie Klein’s overview of the team’s communication process.
Price adjustments are back: How to have tough conversa...
Don’t fear having this conversation with your frustrated sellers, coach Darryl Davis writes. Putting it off too long costs your clients time, money and momentum.
3 social media lead gen lessons from the Trump vs. Pow...
Capture attention and build relationships by helping your clients navigate the implications of headline-grabbing topics, Josh Ries writes.
What brokers can do about leaking profits and losing l...
The real estate industry has a math problem with rising customer acquisition costs and declining client loyalty. Broker-owner Amy Stockberger looks at ways to reverse the trend.
From search to sold: Mapping the client journey throug...
Jon Krabbe of Agent Image shares ideas for supporting every stage of the client journey, from first looks to post-closing advice.
Stop using AI as a Google substitute. Do this instead
Agents who use AI will replace those who don’t, but how do you use it the right way? Digital marketing expert Colin Hull shares strategies to help you leverage the productivity potential.
8 things agents can do in August to boost productivity...
August isn’t downtime — it’s decision time, coach Darryl Davis writes. Decide what you’ll do now to set yourself up for success in the months ahead.
Want to win fall? It starts with a smart summer strate...
The seven-figure business-building agents are quietly laying the groundwork for Q4 during the summer, Coldwell Banker Warburg’s Kevelyn Guzman writes.
Text your way to momentum: 5 messages agents should se...
Initiate, don’t wait, to build momentum in your business, Jimmy Burgess writes. Here he offers five texts to send and see results.