Category Archives: Sponsored

Hidden design and marketing expenses can quietly drain millions from real estate companies each year. Here’s how top brands are consolidating tools, cutting waste, and turning savings into growth.

Natural language search is giving buyers what they really want — and giving agents the edge they’ve needed.

Hidden costs are holding real estate marketers back — and most don’t even realize it’s happening.

Why industry perception of the 100% brokerage model isn’t reality.

Smart agents rely on digital tools to handle the behind-the-scenes work — from asset creation to scheduling — so they can focus on what clients remember: Service, advice and results.

Want more eyes on your listings? These expert-backed do’s and don’ts will help you craft descriptions that spark emotion, highlight value and drive real interest.

Vacation home co-ownership is often misunderstood — frequently confused with timeshares or dismissed due to outdated assumptions. In reality, modern co-ownership offers a smarter, more flexible way to own a luxury second home.